Kidsfashion
A comprehensive response to customer needs.
Hurtimex SA, the owner of the multi-brand service kidsfashion.pl, is a unique player in the children’s fashion world. Located in the heart of Łódź, the company stands out as a retailer of high-quality products from many well-known brands.
The Objectives
The main issue with the previous solution was the need for dynamic store management capabilities, including managing products and prices. The client wanted to create a service that could be efficiently managed and become an important sales channel, complementing the existing marketplace presence.
Through collaboration with Media4U, Hurtimex SA aims to break through limitations and introduce innovative solutions to enhance the functionality of their platform.
What did we do?
The kidsfashion.pl online store is designed to become an additional sales channel for the company, fully integrated with Baselinker as the main tool for efficient product management.
First stage
We conducted a detailed pre-implementation analysis to understand the client’s needs fully. Four sessions of meetings allowed us to construct a final offer and a project implementation plan.
Second stage
Using our graphic design team, we developed a store layout, enriched with the client’s suggestions. Development work was divided into four stages, lasting from September 2023 to January 2024.
Third stage
After the development work, it was time to verify the completed tasks and apply the final touches before launching the new platform. The service was officially launched on February 23, 2024.
The project was conducted using Agile methodology, involving a dedicated development team and a Project Manager who maintained regular contact with the client.
Tools
The chosen technology was carefully selected to ensure dynamic store management and maximum independence in business operations. The Shopware platform was chosen for the store, a SaaS solution that perfectly meets the client’s technological requirements.
During the development process, numerous integrations were carried out, using plugins for:
- Baselinker
- Payment systems (Przelewy24)
- Logistic service providers (Inpost Courier and Parcel Lockers, GLS, Orlen Paczka, Pocztex48, DHL).
We also decided to create a custom plugin for Shopware. Its primary purpose was to import product information from Baselinker effectively. Furthermore, after launching the store, we implemented Cloudflare, which enhances the store’s security and positively impacts the site’s performance.