Media4U has once again been named among the nominees in the E-commerce Polska Awards, one of Poland’s most prestigious industry events of its kind, organised for the fourteenth time by the Izba Gospodarki Elektronicznej. A jury of experts evaluating the vision, innovation, and business effectiveness of e-commerce solutions recognized our work carried out with our long-standing partner, the bonprix brand.
We received a nomination in the Best in Customer Experience category, which rewards the most complete and consistent customer experience at every stage of the purchase journey. Our entry covered a complete rebuild of the end-customer experience for bonprix, with the goal of migrating millions of users across three countries simultaneously from an e-commerce platform that had been running for over two decades straight into modern 2026 standards.
In bonprix’s case, the challenge lay in the architectural differences between the ecosystems, which had to be unified. We needed to secure the right integrations with a range of ERP and PIM systems while keeping the platform consistent both technologically and functionally. Together with bonprix, we transformed that structure into a single, fully scalable Cartalo Enterprise platform – one of the most advanced solutions built for the e-commerce sector on the market.
We created a fast-loading, responsive store designed with a mobile-first approach. We opted for a one-page checkout that reduces the purchase path to a minimum, an intuitive pickup point map integrated with Google Maps, an extensive MyAccount section and dynamic service messages managed in real time from the CMS. The result is a service that is consistent on an international scale and takes the brand’s shopping experience to an entirely new level.
The platform’s effectiveness is confirmed by the smooth rollout and development of online stores in 9 European countries, including Poland, France, the Netherlands and the Czech Republic. Time-to-market for new markets has been cut by 45%, and bonprix’s operating costs have fallen by around 50%.
We would like to sincerely thank the competition organizers and the members of the jury for recognizing and appreciating our project. This nomination is a clear sign to us that our chosen path of technology development and a partnership built on bold decisions are delivering real results. Congratulations to all the winners and finalists of this year’s edition. Celebrating with such an exceptional group was a true pleasure for us!
Marta Ostrowska
Marketing Manager
